Social Media Strategy & Audit

Social Media Strategy & Audit · Toronto

Stop posting on hope. Start posting on strategy.

Most brands post constantly and grow slowly. We audit what you’re doing, find what’s holding you back, and build a clear social strategy tied to real business goals, so every post has a job.

5.0on Google Reviews
Social AuditSnapshot
Posting consistencyStrong
Engagement ratePriority
Audience growthFair
Brand clarityStrong
Strategy first

Posting without a strategy is just noise.

A social media strategy and audit is the foundation everything else sits on. The audit shows where you stand: what’s working, what’s wasting time, and where the fastest wins are. The strategy turns that into a clear plan tied to business goals.

Without it, you’re guessing. With it, every post, platform, and dollar pulls in the same direction.

A real strategy answers
Who is your audience, really?
Which platforms are worth it?
What should you post, and why?
How often, to stay consistent?
How do you measure success?
What’s included

Everything you need to post with purpose.

Full Social Audit
A deep review of your channels, content, engagement, and competitors to find what’s working and what’s not.
Audience & Persona Research
Who your customers actually are, what they follow, and what makes them stop scrolling.
Platform Strategy
Which platforms deserve your time, and which are draining it, based on where your audience is.
Content Pillars & Calendar
Clear content themes and a posting cadence, so you always know what to post and when.
Goals, KPIs & Measurement
The metrics that matter tied to business goals, not vanity likes.
Competitor Benchmarking
How you stack up against competitors, and the gaps you can win.
How it works

A clear path from scattered to strategic.

1
Audit
We review your channels, content, engagement, and competitors to see exactly where you stand.
2
Understand your audience
We map who you’re trying to reach and what actually resonates with them.
3
Build the strategy
We set goals, choose platforms, define content pillars, and set a realistic cadence.
4
Deliver the roadmap
You get a clear, actionable plan your team or ours can run, with no fluff.
5
Review & refine
We track results against goals and adjust the strategy as you grow.
Why Digital 6ix

Strategy that ties social to real growth.

Tied to business goals
We build social around outcomes, leads, sales, and brand, not vanity metrics.
Search plus social thinking
Your social strategy is built to feed the searches that find you, not live in a silo.
Honest, no fluff
A real audit that tells you what to stop, start, and keep, even if it means posting less.
Toronto team, no black box
A local team, clear monthly reporting, and month-to-month flexibility.
Questions

Social strategy & audit, answered.

What is a social media audit?
A social media audit is a full review of your channels, content, engagement, and competitors, to find what’s working, what’s not, and where the fastest wins are.
Do I need a strategy if I already post regularly?
Posting regularly without a strategy often means posting into the void. A strategy makes sure every post has a purpose and pulls toward business goals.
Which platforms will you recommend?
Only the ones where your audience actually is. Part of the strategy is cutting the platforms that drain time and doubling down on the ones that work.
Do you run the social accounts too?
We can. This page is the strategy and audit foundation, and we also offer ongoing management, content, and community services.
How long does the audit and strategy take?
Most audits and strategies are delivered within 2 to 3 weeks, depending on how many channels and competitors we review.
How is this different from just posting content?
Content without strategy is guesswork. The strategy decides who you talk to, where, what, and how often, so your content actually compounds.
Social Media Strategy & Audit

Ready to post with a plan?

Book a free social audit. We’ll show you what’s working, what’s holding you back, and the fastest way to grow.

Get a Free Social Audit
5.0on Google Reviews